Gwen Smith Ishmael, Sr. Vice President of Insights and Innovation at Decision Analyst in Arlington, TX, has led marketing and new product development activities in the CPG and technology industries since 1986. She also conceived and developed ground-breaking Web-based promotional vehicles, two of which are patent pending. Gwen holds an MBA in Marketing and is a featured speaker on insights and innovation around the world. Her writings have been featured in international text books, most recently in Managing 4 Ps of Marketing FMCG Sector, and Product Innovation: A Strategic Tool for Growth, by ICFAI Publications, 2006 and 2007, respectively.
Founding Author
Renee Hopkins Callahan started IdeaFlow and serves as chief blog-wrangler. She is Director of Innovation Services at Decision Analyst in Arlington, Texas, is a former journalist who worked as an editor and reporter for The Dallas Morning News and the Nashville Tennessean, and was managing editor of D, the Dallas city magazine. She has a master's degree in rhetoric and has also taught college-level English and informal logic.
I'm pleased to announce that IdeaFlow is now a part of the new Corante Network, which just launched today. And I'm pulling double duty on the Corante Network -- I am also serving as the editor of the Marketing hub, one of three hub areas that are part of the initial network launch (the other two are media and web).
The Corante Network brings together some of the best business bloggers, all experts in their respective fields. On each hub page you can see (and subscribe to a machine-aggregated RSS feed for) all of the posts from the contributing blogs. On each hub page there's also a blog of human-edited commentary on the subject at hand that highlights the best of the contributing blogs and makes connections among them -- and makes connections to the widely distributed world of blogs and other news and commentary sites as well.
As Marketing editor, I invite all comments and suggestions. Send to renee -at- ideaflow.com.