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About this Author
Gwen Smith Ishmael, Sr. Vice President of Insights and Innovation at Decision Analyst in Arlington, TX, has led marketing and new product development activities in the CPG and technology industries since 1986. She also conceived and developed ground-breaking Web-based promotional vehicles, two of which are patent pending. Gwen holds an MBA in Marketing and is a featured speaker on insights and innovation around the world. Her writings have been featured in international text books, most recently in Managing 4 Ps of Marketing FMCG Sector, and Product Innovation: A Strategic Tool for Growth, by ICFAI Publications, 2006 and 2007, respectively.

Founding Author

Renee Hopkins Callahan Renee Hopkins Callahan started IdeaFlow and serves as chief blog-wrangler. She is Director of Innovation Services at Decision Analyst in Arlington, Texas, is a former journalist who worked as an editor and reporter for The Dallas Morning News and the Nashville Tennessean, and was managing editor of D, the Dallas city magazine. She has a master's degree in rhetoric and has also taught college-level English and informal logic.
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June 29, 2005

Apprentice mind = just-in-time learning?

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Posted by Renee Hopkins Callahan

Today I heard a speech that neatly dovetailed with the concept of "apprentice mind" that I was posting about before CPSI started. Another CPSI keynote speech -- Mike Morrison, dean of the University of Toyota, spoke on "Playing The Inner Game of Leadership."

Morrison said that "our need to know is life's irrepressible force," and that "learning is the critical response to the need to know." Essentially, his conclusion was that learning is a way of being, not something we do. And "learning as a way of being [is a result of] changes we make to ourselves and the world in response to our need to know." He described this learning as a way of being as "systems thinking," the ability to see the whole problem.

Bringing this back around to apprentice mind, Morrison said that learning opportunities should be embedded -- "you catch people raising their hand and give them a just-in-time learning resource," moving away from the classroom experiences to real learning experiences on the job.

And on another subject -- it was pretty cool to hear the dean of the University of Toyota talk about "just in time learning" when Toyota was the company that pioneered just-in-time production.

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