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About this Author
Gwen Smith Ishmael, Sr. Vice President of Insights and Innovation at Decision Analyst in Arlington, TX, has led marketing and new product development activities in the CPG and technology industries since 1986. She also conceived and developed ground-breaking Web-based promotional vehicles, two of which are patent pending. Gwen holds an MBA in Marketing and is a featured speaker on insights and innovation around the world. Her writings have been featured in international text books, most recently in Managing 4 Ps of Marketing FMCG Sector, and Product Innovation: A Strategic Tool for Growth, by ICFAI Publications, 2006 and 2007, respectively.

Founding Author

Renee Hopkins Callahan Renee Hopkins Callahan started IdeaFlow and serves as chief blog-wrangler. She is Director of Innovation Services at Decision Analyst in Arlington, Texas, is a former journalist who worked as an editor and reporter for The Dallas Morning News and the Nashville Tennessean, and was managing editor of D, the Dallas city magazine. She has a master's degree in rhetoric and has also taught college-level English and informal logic.
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June 19, 2005

Ethno Team preparations begin!

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Posted by Renee Hopkins Callahan

Take a look over on the left-hand sidebar and you'll see image thumbnails that go to Flickr, where I'm posting all the images from the CPSI Ethno Team project. Travel plans have been made and now we're all trying to figure out how to get ourselves, a week's worth of clothes, and laptops, cameras, iPods, digital voice recorders, etc., off to St. Paul by Friday, when we're scheduled to start.

My main area of preparation has been to learn how to post video and images to this blog! so far, so good. Let me know if links aren't working!

rightThe other thing I'm doing is trying to straighten out the insurance details resulting from the accident I was involved in last Friday, when another driver failed to stop at a stop sign and t-boned my car. The hit was on the passenger side -- I wasn't hurt -- but oh, my poor car!

Comments (2) | Category: CPSI -- 2005


COMMENTS

1. Maren Elwood on June 20, 2005 11:05 AM writes...

Hi Renee...checked this out. Again, I really appreciate all the hard work you are going through to do this. I love your text and the photo of your car...yipes! Glad you were not hurt. Also, I'm going to have Gillian revise Gregg's move...long story...so, if you could load Walt's up there in the meantime, that would be good. Thanks, Maren

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2. Kenneth Scott on June 24, 2005 2:28 AM writes...

Hi everyone, I'm Ethno Bob's cousin in Los Angeles (actually West Hills in the San Fernando Valley just over the hill from Hollyweird). This looks like something very interesting - wish I knew when you were at Carmel. I'm gonna enjoy learning more about what's goin' on here.

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