After finding out about this newly discovered link between madness and creativity, I was ready to go have a drink and ponder how close to psychosis I personally might be….maybe just a few IQ points or notches of ability to multi-task and remember! Meanwhile, our ever-steady Corante blog-neighbor Zack Lynch, who’s writing a book on neurotechnology and society, had this to say:

As different aspects of mental health are better understood, more parts of the innovative process will be impacted such as accelerating learning via cogniceuticals to enhancing interpersonal communication with emoticeuticals. As neuroceutical usage spreads across industries it will create a new economic “playing field” wherein individuals who use neuroceuticals will achieve a higher level of productivity than those who don’t.

The resulting competitive gap will be substantial. To put this in historical perspective, imagine the competitive advantage that a team living in the year 2003 with the Internet as their information source has over a group living in 1953 that must rely on the local library.

Disruptive innovation, anyone?! Definitely read the whole thing.